Southern California Chapter MRA invites you to our Hispanic Research Event

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Greetings friends,
We’re hosting our Hispanic Research Event this upcoming April 16th at the Miami Grille in La Jolla, CA.  We’ll be having beverages, appetizers, dinner and a featured speaker Walter Meneses. We’ll also be giving away some great prizes for those who are in attendance.

“Miami is the epicenter of its staggering choice of ethnic restaurant choices – Cuban, Nicaraguan, Honduran, Peruvian, Argentinean, Haitian, Bajan, Jamaican, and Trinidadian. Miami Grille introduces a new style of cooking with a new food vocabulary to San Diego- boricua, canasta de fritas, tostones, yucca, maduros, plancha and plantains-gathered from these exotic destinations and prepared with superlative raw materials imported and found here in California. The cultural richness and ethnic diversity of the Miami Grille displays our fondness for grilling, salads and planchas. The interior ambiance reflects the warmth of the tropics and our love of the traditions and music of the colorful, Latin ethnic heritage.”

When: Friday, April 16th
5:30 pm until 9:00 pm

(Dancing/ Music afterwards – see below)

Where: Miami Grille UTC
4353 La Jolla Village Dr., San Diego
(858) 552-0668 / www.miamigrille.com

Program:
Beverages & Appetizers 5:30pm—6:30pm
(Cash bar – all attendees will receive 2 beverage tickets)
Sponsors: LA Research, ISA, Directions In Research, Taylor Research

Buffet Style Dinner 7:00pm—8:30pm
Sponsor: e-Rewards

Featured Speaker:
Walter Meneses, Owner of Meneses Research
“How To Effectively Reach The U.S. Hispanic Consumer”
PRC Contact Hours – pending approval by MRA

8:45 pm Everybody is invited to a Group Salsa Dance Class

9:15 pm Open Dancing with live Cuban Band / 1:30 am close (Embassy Suites and Marriott close by)

Cost for the evening is $45!

RSVP by April 9, 2010
Sponsorships still available – Contact Ginger Blazier,
Directions In Research (619) 299-5883/gblazier@diresearch.com

Download the Hispanic Research Event Flyer & Registration Form

We’ve heard from Ginger doing some fieldwork that the special SoCal MRA Sangria is a hit!

Special Thanks to all of our sponsors for making this event possible.

  • Taylor Research
  • Directions in Research
  • LA Research
  • e-Rewards
  • Menses Research & Associates
  • Worldwide Translation Center and Frank Magid & Associates

Lights, Camera, Research! Producing Actionable Insights Joint Chapter Conference

March 3rd through 5th, 2010 at the MGM Grand, Las Vegas, NV.

Tentative Schedule

Thursday, March 4

Peter Summersgill
Director Consumer Insights, Sony Computer Entertainment

Chris Robson & Scott Laing
Principals, Parametric Marketing

Lunch – Round Table Discussions

Bart Steiner
CEO, Bulbstorm, Inc.

Meredith Lind, Partner, Definitive Insights
Aaron Lee, Research Director, Definitive Insights

Friday, March 5

Frank Stagliano
Group EVP/GM, Entertainment Custom Research, The Nielsen Company
Presentation will focus on work conducted at Nielsen’s Digital Labs/CBS Television City Research Center will include tour of the facility at the MGM Grand. 

Panel Discussion:

Moderated by:  Patrick Howley, President, The Howley Group, LLC

Includes Panel Members:

  • Rudy Yu, Consumer Insights Manager, NBC Universal
  • Karen Manne, Vice President, ABC Disney
Daytime view of the MGM Grand Las Vegas
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Costs include: All seminars – Opening Reception (6:00 pm on Wednesday, March 3rd). Thursday Breakfast & Lunch,

and Friday Breakfast & Lunch. Conference concludes at 2:00 pm on Friday, March 5th.

Registration Options:

  • Early Bird Registration – Deadline: Monday, February 1st, 2010 – $329 Members (Southwest, SoCal & Northwest)
  • Regular Registration – Deadline: Thursday, February 18th, 2010 – $379 Non-Members (All Others)
  • Late/ On-Site Registration – (After February 18th ) – $399 Members (Southwest, SoCal & Northwest),  $449 Non-Members (All Others)
  • Reception Only / Additional Reception Tickets – $125 (All)

Registration and payment must be received by deadline at 5:00 pm MST- either faxed or postmarked.

Cancellation policy – A cancellation fee of $25 will be applied. No refund will be issued after registration cut-off February 18th.

Click to download the 2010 Vegas Conference Registration Form

Fax or Mail Form To: Vaughn Mordecai, SWMRA Treasurer, 6975 Union Park Center, Suite 450, Midvale, UT 84047

Phone (800) 678-3748 Fax (801) 565-7137

Register early for the conference by February 1st and have a chance to WIN a 2010 MRA Annual Conference package for Boston, June 2010.

Register early at the MGM Grand 877-880-0880. Rates are $109 Tues – Fri. Use code “Market Research Association Las Vegas. Rates good through Feb 3rd or until room block is full.

Holiday Party Registration Forms Available

SLS Hotal at Beverly Hills

Just wanted to inform you that the signup forms are available for the upcoming annual SoCal MRA Holiday Party. We’ve picked up and moved from the Sofitel a few blocks down the street to the SLS Hotel, as recently seen in Entourage.  We’re having a cocktail hour and a tapas style dinner.

You asked for it and we deliver: The Raffle is back, in a bold new way!

Date Friday 12/4/09
Time: 6pm

SLS Hotel
465 S. La Cienega Boulevard
Los Angeles,California 90048

Early Bird:
Register by November 13th for $75/ticket
Special rate for party of 10 – $700

Regular admission $85/ticket after November 13th
Special rate for party of 10 – $800

Special thanks to our sponsors for making this event possible:

Click here to download the registration form: SoCal MRA Holiday Party Registration 2009 Form

If you’re interested in sponsoring please contact Shelia Thompson.

We look forward to seeing you there.

SoCal MRA Hosts the Gas Lamp Pub Tour at the National Fall Conference

San Diego Gas Lamp Quarter

For all of you who will be attending the Fall MRA Conference in San Diego, we’d like to invite yout to come experience the history of the Gaslamp with friends and new acquaintances.

Download the Pub Tour Flyer

There will be maps available, in case you want to stay longer at one place and meet up at another.  

Wear comfortable walking shoes & bring a jacket or sweater. (November has a normal max. temperature of 70 degrees & an average min. of 54 degrees)

Transportation from the hotel to the 1st stop will be included.  Return trip is not included – options are a cab ride $4 – $5 or leisurely walk (.62 miles)

Cost: $40

For those who are not too tired, we’ll meet up with other conference attendees at the Hilton Bayfront for a nightcap at the Fox Sports Grill.

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Save the Date: SoCal MRA Holiday Party Announced!

SLS Hotal at Beverly Hills

We just wanted you to save the date for the upcoming annual SoCal MRA Holiday Party. We’ve picked up and moved from the Sofitel a few blocks down the street to the SLS Hotel, as recently seen in Entourage.  We’re having a cocktail hour and a tapas style dinner.

You asked for it and we deliver: The Raffle is back, in a bold new way!

Date Friday 12/4/09
Time: 6pm

SLS Hotel
465 S. La Cienega Boulevard
Los Angeles,California 90048

Early Bird:
Register by November 6th for $75/ticket
Special rate for party of 10 – $700

Regular admission $85/ticket after November 6th
Special rate for party of 10 – $800

If you’re interested in sponsoring please contact Shelia Thompson.

We look forward to seeing you there.

Education Day Fast Approaching

View of Bluff

Greetings, SoCal MRA members!

Download the flyer for our upcoming Education Day on September 12. It contains all the information for the event, including payment information.

Education Day 2009 Registration Form


Date: Saturday – September 12, 2009

Location: Loyola Marymount University “UHALL BUILDING”

Time: 9:00am-4:15pm

Schedule:
9:00 AM – 10AM Registration and Continental breakfast
10:00 AM- 4:15 PM Education Day

Speakers:

Jane Buckingham “Trendera”
“Understanding Next Generations”

Justin Greeves “Harris Interactive

“The Changing Supplier/Client Compact: Views from the front lines”

Doug Studebaker “Innerscope”
“Using Biometric Monitoring & Emotional Engagement”

Michael Lambie “The Nielsen Company
“Digital Ethnographies and Other Qualitative Methods for the Modern Researcher”

Cost: $25 for students and $75 per (4th from company free)

* All sessions will count towards PRC Credit*
A campus map of Loyola Marymount University can be found in PDF format on the LMU website:
Campus Map Full Color.pdf

Looking forward to seeing you all there!

So Cal Meet & Greet Event

Join us for our SoCal Meet & Greet Event this August!

This is a FREE Event! No cover charge. Cash Bar. Appetizers will be provided, courtesy of the So Cal MRA. Ye Old King's Head

When: Thursday, August 13 - 6:30 to 8:30 PM

Where: Ye Olde King’s Head 

132 Santa Monica Blvd

Santa Monica, CA 90401

(310) 451-1402

www.yeoldekingshead.com

 
Enjoy drinks & appetizers with fellow SoCal MRA members at Santa Monica’s favorite British pub! Looking forward to seeing everyone there and meeting some new faces!

REMINDER: Annual Meeting of the Members

Universal City Walk 1
 

Greetings all,
Just a reminder to attend this evenings Annual Meeting of the Members. We’ll be welcoming our newly elected board members and celebrating another successful year.
 
Thursday, Jun 18, 2009 (7:00 PM to 9:00 PM) at Qualitative Insights Universal City Walk
100 Universal City Plaza, Universal City, CA Google Yahoo Mapquest
(818) 622-4007
 

Hope to see you all there!

Spring Mixer at Karl Strauss on April 23rd

Karl Strauss Amber Lager.  A San Diego Brew.
Save the date for our spring Mixer at Karl Strauss at Universal Studios City Walk.  Celebrate happy hour as beer is on special at $3.50 / glass.
 
Date:  April 23, 2009
Time:  6pm to 9pm
Cost:  $10, includes first beer
Parking:  Use general parking for $10 fee
 
Hope to see you all there!

Tri-Chapter Annual Conference: March 18-20

The Mirage

 

March 18-20: Tri-Chapter Annual Conference

When:     March 18-20, 2009                              

Where:    Mirage Hotel and Casino, Las Vegas, NV

Web:       www.swmra.org

 

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San Diego Meet & Greet: February 26

 

SoCal MRA Logo

February 26: San Diego Meet & Greet

When:     Thursday, February 26, 2009                              

Where:    Basic, 410 Tenth  Avenue, San Diego, CA

Time:       5:30 pm to 8:30pm

Tel.#:       619.531.8869

Web:       www.barbasic.com

MRA National Annual Conference: June 3 – 5

Chicago Theatre sign

 

June 3-5: 2009 MRA National Annual Conference  

When:     June 3-5, 2009                              

Where:    Marriott Chicago Downtown, Chicago, IL

Web:       www.mra-net.org/edevents/conference.cfm

 

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Save the Date: Holiday Party

Save the date for our annual holiday party at the Sofitel Hotel on December 16, 2008 at 6pm..

6pm – Cocktail & hor d’oeuvres hour
7pm – Dinner & Raffle 

The Sofitel Hotel
8555 Beverly Blvd.
Los Angeles, CA 90048

RSVP by December 1st to Susan Perl (818) 882-8351

All guests are welcome!

Click to download the R.S.V.P. form.


or click to read the flyer