This event was part of Social Media Week and was a must-attend event for any professional interested in the latest social media strategies that companies have been using on a variety of platforms. The event was on Sept. 21st at the Viceroy in Santa Monica and sold out in two days.

Panelists included:

• Dana Robinson, NBC Universal, Director of Social Media
• Melva Benoit, Fox Broadcasting Company, SVP Consumer Insight and Audience Research
• Emily Gates, Passenger, VP Client Services (ABC Studios, FOX, VH1, Fuse)
• Jordan Glazier, Eventful, created social media campaigns for NBC (The Event), ABC (Happy Town), COX (If You Really Knew Me), MTV (Savage County), E! (Kourtney and Khloe take Miami), Paranormal Activity
• Somrat Niyogi, CEO of Miso, a “Foursquare for TV” app rewarding users with badges when they check-­‐in to TV shows on TNT, WE tv, etc.

Related articles

• Somrat Niyogi CEO & Co-Founder of Miso On TechZulu Live (techzulu.com)

The Education Research Luncheon was held in March at The Magic Castle in Hollywood.  We owe our speakers, Karen Manne (Disney/ABC Domestic Television) and James Bettis (Fox Broadcasting), a special thank you for giving engaging and insightful presentations.  We would also like to thank our special guest and Magic Castle performer, Mr. Joe Fox, for getting the crowd into the spirit of the location with his “magical” performance.  The event was both informational and entertaining and we hope to have this event “reappear” in 2009.