Official Site of the Southern California Chapter of the Marketing Research Association
Save the date for our upcoming Board Installation and mixer at Henry’s Hat in North Hollywood this Wednesday June 15th at 7pm.
Board Installation & Mixer
3413 Cahuenga Blvd. West
(between Barham and Lankershim)
Los Angeles, CA 90068
Looking forward to seeing you all there !
We’d like to invite you to buy your tickets for this year’s annual education day.
SoCal MRA 2011 Education Day
“Reaching Generation Next”
Thursday, May 12th, 2011
10am to 4pm
Happy Hour will follow at a location to be determined
Speaker lineup announced:
1600 South Disneyland Drive
Anaheim, CA 92803
(714) 635-230
Tickets are $50 with a $2 service charge.
Purchase tickets here:
Special thanks to all our sponsors who make this day possible:
We look forward to seeing you all there!
SAVE THE DATE
SoCal MRA Education Event
Thursday, May 12th
10am to 4pm
1600 South Disneyland Drive
Anaheim, CA 92803
(714) 635-230
Happy Hour will follow at Downtown Disney
More details to follow shortly
We’re proud to announce the we’re co-hosting along with the Southwest and Northwest chapters our 25th Annual Las Vegas Conference this March.
March 2 – 4th
Paris Hotel & Casino
Las Vegas, NV
Speakers include:
Be sure to register early and reserve your room at a special $99/night price.
Register for the conference at SWMRA.org.
Special thanks to all our SoCal MRA sponsors of the conference:
Apperson Digital Technology Services
Looking forward to seeing you all there.
Hello SoCal MRA Members,
I’m very happy to announce some great events coming up this year that will have highly engaging content, and of course, be very entertaining as well. First up is the 25th Annual Las Vegas Conference, that members of the SoCal, Southwest and Northwest chapters have been working very hard on to put together a top-notch event. The speaker line-up for the conference is most impressive, and promises to be enriching and educational. Join us in Vegas on March 2-4, 2011 at the Paris Hotel.
I’m also really excited for our upcoming SoCal MRA education day that we are holding for the first time ever on Catalina Island. A central destination for Los Angeles, Orange County and San Diego, Catalina offers a beautiful, unique setting that will make a prime line-up of speakers and social hour even better. The event is scheduled for Friday, April 1, 2011, so those who wish to stay the night can enjoy the many offerings Catalina has on Saturday as well.
As is tradition, there will also be a sprinkling of mixers throughout the year. First up is a gathering on February 2nd from 6-9P at Magnolia Hollywood, sponsored by Research Now and the SoCal MRA.
I’ve had a great time meeting many new people this past year, and want to thank all of those who helped put together our first three events this season: TV Goes Social panel, the San Diego mixer, and our fabulous holiday party, where we also gave back by collecting toys for The Children’s Hospital.
I hope everyone has a healthy and happy 2011, and I look forward to seeing even more of our membership getting involved in our upcoming events.
With Warm Regards,
Karen Manne
2010-2011 SoCal MRA Chapter President
To read the rest of the Newsletter, download it here.
February 2, 2011
6pm til 9pm
Hollywood, CA 90028
(323) 467.0660
Back patio
This event is free and as always, non-members are welcome. Appetizers will be provided.
Looking forward to seeing you all there !
Don’t forget about our upcoming Joint Chapter Conference, Las Vegas –March 2-4, 2011.
Greetings Members,
Just a reminder to buy your tickets for this year’s annual holiday party.
Southern California MRA 2010 Holiday Party
Friday, December 3rd, 2010
7P-11P
THE REDBURY @ HOLLYWOOD AND VINE
1717 Vine Street
Los Angeles, California, 90028
Come join us at the newest boutique hotel hotspot to celebrate the holiday season. Redbury, designed by Matthew Rolston, renowned visual auteur, brings Old-Hollywood glamour and rock and roll Bohemian chic together to create a bold, high-style environment. The party will feature delectable small plates and signature drinks, as well as other bar selections, and all other trappings for a fantastic night.
Tickets are $75.
Hotel rooms are also available at a discounted rate of $249/nt based on availability. Call 323-963-5513 to book.
The Raffle is sure to be fun and rewarding! Plan to buy raffle tickets at check-in – a chance to win some amazing stuff!
If you/your company is interested in including an item for the Raffle – please let us know ASAP.
Holiday Toy Drive – During our Holiday Party and through mid-December the Southern California Chapter of MRA is thrilled to announce that we will be collecting TOYS to be donated to children spending the Holidays at Children’s Hospital Los Angeles. It’s a small way of giving back to one of the many organizations in need this Season.
Please bring one or more items to the party or make arrangements to get your donations to Scott Baker & Myla Merriss (c/o Adept Consumer Testing) to deliver our collection on December 17th to the Children’s Hospital in Los Angeles. All donations must be unwrapped and new. We will be posting a “wish list” on the website too – so be sure to check there if you need some ideas. The Hospital has said that they cannot accept any stuffed toys so please no stuffed animals or toys.
We thank you for your support in making this toy drive a success!
Download our holiday party flyer here.
There are still a few sponsor spots available. If interested contact Shelia Thompson at 818-263-3310.
Purchase tickets here:
Save The Date: SoCal MRA Holiday Party
Friday, December 3rd, 2010
7P-11P
THE REDBURY @ HOLLYWOOD AND VINE
1717 Vine Street
Los Angeles, California, 90028
Come join us at the newest boutique hotel hotspot to celebrate the holiday season. Redbury, designed by Matthew Rolston, renowned visual auteur, brings Old-Hollywood glamour and rock and roll Bohemian chic together to create a bold, high-style environment. The party will feature delectable small plates and signature drinks, as well as other bar selections, and all other trappings for a fantastic night. More details to follow shortly.
Download our holiday party flyer here.
Join us for our next chapter event of 2010:
SoCal MRA October Mixer
at one of the hottest spots in San Diego’s Gaslamp Quarter
Sponsored by:
IVY WINEBAR – at the Andaz Hotel
Thursday, October 21
start 6:00 PM
This event is free and as always, non-members are welcome
See attached flyer for details and upcoming events, including:
· MRA First Outlook Conference, Orlando–November 2-4
· Annual Holiday Party –Friday, December 3
· Joint Chapter Conference, Las Vegas –March 2-4, 2011
Download the flyer here.
| Southern California Chapter of MRA Board Installation 2010-2011 and Member Meeting |
| We’d like to invite you to our upcoming board installation for the 2010 – 2011 year. We’re keeping things social at the legendary sunset strip institution, The Red Rock Bar & Eatery. Thursday, June 24, 2010 Schedule:
Location: Red Rock Bar & Eatery Light snacks and one drink per attendee included (cash bar after that) |
Thanks to everyone who came out for our education event last week. We had an amazing turnout and learned some really great stuff.
Greetings members,
Our sister chapter in the great Northwest is hosting a riveting education day up in Napa Valley. Information below, or check out the details on their website.
Silverado Resort, Napa Valley
April 29th-30th, 2010
Pairing the Perfect Vintage:
Cultivating Partnerships in Market Research
In this discussion we will talk about how to be seen as a resource in a competitive business environment. How to provide value through smarter engagement practices, by learning the steps to get prospects and clients to return your calls and respond to other communication efforts. We’ll explore how operations staff and sales staff, alike, can benefit from creating more engaging communication. Guests will be participating in an exercise that will help unfold their company’s core strengths and weaknesses in order to make them stand out from the crowd.
Presenter: Paul Kirch, ActusMR
Paul Kirch has a passion for entrepreneurship, sales and sales coaching. He is President & CEO of his own sales management consulting firm, ActusMR, Inc., specializing in the marketing research industry. Actus is a Latin word meaning “perfection, determination and compliment.” These words define his company’s overall philosophy. In addition to his role within ActusMR, he is an active volunteer within many industry organizations, including the Marketing Research Association (MRA), as a former President of the NorthWest MRA chapter.
| Wine Reception Sponsor: | Event Sponsors: | |
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Please welcome us in congratulating Monica Brown of Loyola Marymount University as she has been awarded our annual scholarship of $1,000. She is currently working on her MBA with an emphasis on marketing. Congrats Monica !
| 2010 promises to be an exciting year in the marketing research industry. With changes happening at every turn, this is just the first of many opportunities the SoCal Chapter MRA will be providing to members to connect with colleagues… On us.
There is no charge for this event. And, bring your appetite – plenty of great snacks and other pub food will be provided by our sponsors. Grab a Guinness, take in a game of darts, talk shop – whatever your fancy – join us! And, as always, non-members are welcome! MRA February Mixer Don’t be left out in the cold – Download the flyer and make plans to come! |
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| This event is made possible by our fabulous sponsors :
Save the Date for the 24th Annual Las Vegas Conference March 3-5, 2010 Early Bird Registration Deadline:
Price includes—All seminars, Opening Reception, Thursday Breakfast an Lunch, Friday Breakfast and Lunch, and an exclusive invitation to join Google Wave. Registration and payment must be received by deadline at 5:00 pm MST. Cancellation policy—A cancellation fee of $25 will be applied. No refund will be issued after registration cut-off February 18th. Speakers include:
Register early at the MGM Grand 877-880-0880. Rates are $109 Tues Fri. Use code Market Research Association Las Vegas. Rates good through Feb 3rd or until room block is full. Click to download the2010 Vegas Conference Registration Form. Watch For Our Other Upcoming Events:
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March 3rd through 5th, 2010 at the MGM Grand, Las Vegas, NV.
Tentative Schedule
Thursday, March 4
Peter Summersgill
Director Consumer Insights, Sony Computer Entertainment
Chris Robson & Scott Laing
Principals, Parametric Marketing
Lunch – Round Table Discussions
Bart Steiner
CEO, Bulbstorm, Inc.
Meredith Lind, Partner, Definitive Insights
Aaron Lee, Research Director, Definitive Insights
Friday, March 5
Frank Stagliano
Group EVP/GM, Entertainment Custom Research, The Nielsen Company
Presentation will focus on work conducted at Nielsen’s Digital Labs/CBS Television City Research Center will include tour of the facility at the MGM Grand.
Panel Discussion:
Moderated by: Patrick Howley, President, The Howley Group, LLC
Includes Panel Members:
Costs include: All seminars – Opening Reception (6:00 pm on Wednesday, March 3rd). Thursday Breakfast & Lunch,
and Friday Breakfast & Lunch. Conference concludes at 2:00 pm on Friday, March 5th.
Registration Options:
Registration and payment must be received by deadline at 5:00 pm MST- either faxed or postmarked.
Cancellation policy – A cancellation fee of $25 will be applied. No refund will be issued after registration cut-off February 18th.
Click to download the 2010 Vegas Conference Registration Form
Fax or Mail Form To: Vaughn Mordecai, SWMRA Treasurer, 6975 Union Park Center, Suite 450, Midvale, UT 84047
Phone (800) 678-3748 Fax (801) 565-7137
Register early for the conference by February 1st and have a chance to WIN a 2010 MRA Annual Conference package for Boston, June 2010.
Register early at the MGM Grand 877-880-0880. Rates are $109 Tues – Fri. Use code “Market Research Association Las Vegas. Rates good through Feb 3rd or until room block is full.
Greetings and happy new year to all our SoCal MRA friends. We hope you all had a joyous and prosperous holiday.
We’ve had a sleepy start to the year and have now picked up full steam heading into March, kicked off by our Joint Conference Chapter Event in Las Vegas, March 3 – 5. We’re putting it on with the Northwest and Southwest Chapters of the Marketing Research Association. Receive an early bird rate by registering before February 1st, at the Southwest Chapter website.
